As Corum prepares for February’s NFL Combine, the All-American said his goodbyes to his Michigan family, hoping that they’d remember him for his work in the community not just his frequency in the end zone.
“Thank you to my family, coaches and everyone who showed support throughout my journey,” Corum said in a video posted across his social media channels. “I have always said: football is my passion, but giving back is my purpose. Michigan, please don’t remember me for scoring 59 touchdowns and breaking long runs, but remember me as a great Michigan man who made a difference on and off the field.
Corum’s impact in the community is unprecedented in college sports. For the third straight Thanksgiving, the Wolverine star used NIL funds to purchase and hand out free turkeys to help Ann Arbor families in need. Over Christmas – while preparing for the College Football Playoff – Corum hosted a toy-drive that included over 10,000 fans participating, to benefit a Detroit-based charity. For his service, Corum was named captain of the Allstate AFCA Good Works Team, which recognizes college football athletes for their unwavering commitment to community service and their “good works” off the field.
The Michigan star has a clear perspective of what he wants his legacy to be and is the case study on how to leverage NIL to benefit others. Corum’s NIL portfolio –
